A number of individuals belonging to the low-income bracket of the sandwich generation admit that they can hardly save, let alone invest. This generation needs support to reduce their economic burden.

Ali Hamzah (11) entered the Blok M Square shopping center in South Jakarta, brimming with a smile. He pushed a shopping cart between lines of shelves, his eyes glued to the displayed women’s clothes on sale. “I want to buy a new dress for mom,” he said.