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NU, Santri and People-Oriented Economy
The efforts to realize economic independence by establishing an autonomous and professional business entity with good governance for the santri and intellectuals at that time was a very creative and innovative idea.
"O intelligent young men of the nation and noble ustads, why don't you establish an operational economic enterprise, where in each city there is an autonomous business entity?" -- KH Hasyim Asy'ari
Such a call was the spirit and ethos of the populist economy of the santri (students at Islamic boarding school) initiated by KH Hasyim Asy'ari at that time.