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It’s not just about ‘Instant Noodle’ Diplomacy
The diversity of Indonesian products needed to be continuously increased, both through conventional trade and e-commerce.
The COVID-19 pandemic has forced Indonesia to further strengthen its trade diplomacy. The government and the private sector have also taken a number of approaches, including the promotion of business cooperation in e-commerce, the establishment of business links between foreign buyers with small and medium businesses or industries and the establishment of counter-trade schemes. The strategies and types of products have been expanded in accordance with the successful “coffee and instant noodle” diplomacy.
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