Producer of Unique Wooden Watches

Afidha decided to try to produce wooden watches. He sought wooden watch design references from the internet and observed products already on sale in Indonesia.

KOMPAS/HARIS FIRDAUS

Afidha Fajar Adhitya

Afidha Fajar Adhitya, 30, started his wooden watch business Eboni Watch with limited capital. The business runs according to the principles of environmental conservation. Appreciation of workmanship has been growing rapidly and his unique products have been marketed overseas.

It began in 2014, when Afidha was attracted by wooden watches sold in the market. “I’m indeed fond of wooden watches and at the time there were only three brands in Indonesia. So, the wooden watch market in Indonesia was still vast,” said Afidha at the Eboni Watch office in Klaten regency, Central Java, on Tuesday (9/3/2021).