Hotels that Persist amid COVID-19 Maelstrom
The COVID-19 pandemic has led to many hotels closing down due to near-zero occupancy. In these difficult times, hotel managements refuse to stand idly by. They choose to innovate.
Front desk staff members wear face masks at Hotel Santika Cikarang, Bekasi, West Java to comply with health protocols to curb the spread of COVID-19. (Courtesy of SANTIKA INDONESIA HOTELS &RESORTS).
The COVID-19 pandemic has led to many hotels closing down due to near-zero occupancy. In these difficult times, hotel managements refuse to stand idly by. They choose to innovate. Many are now offering cheap family staycation packages, work-from-hotel packages, food delivery services for Ramadan predawn meals and vouchers at discounted rates.
Other efforts include house cleaning packages in line with health standards and providing rooms for medical workers. There is no gain without pain. Hotels commit to these efforts to improve their finances and survive another day.